My Account | Account Settings – Asda Groceries

# Account settings

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### Payment Cards

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#### Search for your postcode or

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## How we protect your privacy

We process your data to deliver content or advertisements and measure the delivery of such content or advertisements to extract insights about our website. We share this information with our partners on the basis of consent. You may exercise your right to consent, based on a specific purpose below or at a partner level in the link under each purpose. These choices will be signaled to our vendors participating in the Transparency and Consent Framework.

### Manage Consent Preferences

#### Essential Cookies

Always Active

Essential cookies are always on. These are technical cookies that are required for the operation of our sites. Without using these our sites can’t operate properly.

#### Experience Cookies

Experience Cookies

Right now only some of these can be turned off. We’re working on the rest. Experience cookies allow Asda to recognise and count visitors to our sites. This means we can check our online services are working and help us make improvements on our online services. Experience cookies also allow us to remember the choices you make, such as the items in your basket or your display preferences.

#### Asda’s Advertising Cookies

Asda’s Advertising Cookies

We may record your visits to our websites, the pages you have visited and the links you have followed. We use this information, along with other information about you as a customer, to help make our advertising relevant to your interests both on our sites and other sites you may visit. We also use these to limit the number of times that you see an ad and to inform us how effective a particular ad has been.

#### Personalised ads and content, ad and content measurement, audience insights and product development

Personalised ads and content, ad and content measurement, audience insights and product development

- ##### Select basic ads

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  Ads can be shown to you based on the content you’re viewing, the app you’re using, your approximate location, or your device type.

- ##### Create a personalised ads profile

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  A profile can be built about you and your interests to show you personalised ads that are relevant to you.

- ##### Select personalised ads

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  Personalised ads can be shown to you based on a profile about you.

- ##### Create a personalised content profile

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  A profile can be built about you and your interests to show you personalised content that is relevant to you.

- ##### Select personalised content

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  Personalised content can be shown to you based on a profile about you.

- ##### Measure ad performance

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  The performance and effectiveness of ads that you see or interact with can be measured.

- ##### Measure content performance

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  The performance and effectiveness of content that you see or interact with can be measured.

- ##### Apply market research to generate audience insights

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  Market research can be used to learn more about the audiences who visit sites/apps and view ads.

- ##### Develop and improve products

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  Your data can be used to improve existing systems and software, and to develop new products

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#### Store and/or access information on a device

Store and/or access information on a device

Cookies, device identifiers, or other information can be stored or accessed on your device for the purposes presented to you.

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#### Use precise geolocation data

Use precise geolocation data

Your precise geolocation data can be used in support of one or more purposes. This means your location can be accurate to within several meters.

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#### Actively scan device characteristics for identification

Actively scan device characteristics for identification

Your device can be identified based on a scan of your device's unique combination of characteristics.

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#### Ensure security, prevent fraud, and debug

Always Active

Your data can be used to monitor for and prevent fraudulent activity, and ensure systems and processes work properly and securely.

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#### Technically deliver ads or content

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Your device can receive and send information that allows you to see and interact with ads and content.

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#### Match and combine offline data sources

Always Active

Data from offline data sources can be combined with your online activity in support of one or more purposes

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#### Link different devices

Always Active

Different devices can be determined as belonging to you or your household in support of one or more of purposes.

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#### Receive and use automatically-sent device characteristics for identification

Always Active

Your device might be distinguished from other devices based on information it automatically sends, such as IP address or browser type.

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### Performance Cookies

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